• One-hour Delivery

    The Retail Exec (BWZ) | English | One-hour delivery, explained: how instant retail works, for executives deciding whether to compete on it. Excerpt: 5. Drone and robot delivery Remember when Elon Musk said there would be more robots than humans? Well, in the shipping and delivery industry, he might be onto something. A growing number…

  • It Takes Two (Cover Story)

    Vogue China | Chinese | What makes a brand collaboration work once the hype wears off: Louis Vuitton x Frank Gehry, To Summer x Song Art Museum, and Kiehl’s China’s charity IP play, with the executives behind each explaining the logic.

  • Livestream Shopping Brand Strategy

    The Retail Exec (BWZ) | English | A five-step brand strategy guide to livestream shopping, the commerce format China proved out before the West caught on. Written for North American retail executives. Excerpt: What Is Livestream Shopping and Why Is It the Next Big Ecommerce Trend? Livestream shopping is transforming China’s ecommerce landscape. Projections show…

  • Fame Beauty (Cover Story)

    Vogue China 〡 Chinese 〡 Why celebrity beauty brands cash out while luxury houses dig in: Fenty’s incubator model, Rhode’s US$1B exit, and what Louis Vuitton hiring Pat McGrath says about who gets to define luxury makeup.